Great Canada Explanation
Tom Brokaw did a piece about Canada, explaining what and who we are to Americans. Well worth watching no matter where you are located, even those of us in Canada. Here it is.
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Tom Brokaw did a piece about Canada, explaining what and who we are to Americans. Well worth watching no matter where you are located, even those of us in Canada. Here it is.
Improve Your Sales with Auto Responders
To improve your marketing and sales with an autoresponder, try some of these:
1. Publish free reports to send via your auto responder.
The reports should be related to your business or web site & contain info, ads and links to your sites. People love getting freebies.
2. Collect vital customer satisfaction information by publishing a survey.
Then send via auto responder to those who sign up on your site in exchange for a free eBook, software or trial period at your membership site. This type of information will help you understand their needs, likes & dislikes better.
3. Publish a "Frequently Ask Questions" auto responder.
Instead of answering each customer question that is e-mailed to you, publish "Frequently Ask Questions" and make them available via auto responder to those who sign up. To save time and support headaches.
4. Instead of publishing all of your customer testimonials or endorsements on your website, publish only a few there. And set up an auto responder form that invites visitors to receive a complete list via your. Give them a power-packed list; it's more effective to include all of them.
Mix and match. Change your auto responder strategy to change your auto responder results!
To learn more about the effectivness of autoresponders, and how they can make you money, check out the A Weber blog.
The Internet offers many means of affordable marketing, especially using auto responders. Here are a couple of popular ways of using them.
DIRECTORY
Some webmasters set up link or article directories on their sites. They create a directory on a specific industry topic, placing their own ad or banner along the top. Then they invite others to add their website links via a link exchange program, listing themselves in your directory.
Or they invite articles to be submitted that include a resource box at the bottom of each with a link to the author’s website. This results on increased traffic as sites link up across the World Wide Web.
Just look for “link exchange software” or “article directory software” into a favorite search engine for help with each.
TEACH A COURSE
Some marketers write up a simple step-by-step instructional class in their area of expertise. Then they break it up into smaller portions or messages and set them up in an auto responder as email messages, including short ads within each message to invite sales & website visits.
Then they invite website visitors to sign up through on online form or email subscription address offered through the auto responder service. As people sign up, they will learn more about the products and services through the teaching series.
Stuck in an auto responder rut with only your eZine going out regularly? Get out of the rut with some of these ideas for improvements.
1. Provide back issues of your eZine archives via your auto responder instead of hosting all your archives online. This will give your subscribers and web site visitors easy access to them and offers a chance to include graphics, audio and video and other components all rolled up in .pdf files for quick, easy download.
Marketing through auto responder series is a popular strategy to increase repeat website visits and sales. Here is a popular strategy.
EZINE EBOOK
Instead of trying to publish a small daily or weekly eZine, try publishing one large monthly eZine (similar to a monthly magazine) as an e-book format delivered via auto responder, preferably an Adobe .pdf file which can be zipped or left as just .pdf.
You can make it up from a large number of articles per issue and insert regularly featured areas throughout like inspirational quotes, industry tips, favorite sites and advice from the pros.
You can also insert full-color graphics, multimedia components like audio/video file links and ads. Then you can charge a monthly rate, with an annual discounted package purchase, and sell advertising spots to sprinkle in your auto responder announcements for each issue and with an informational series to announce your monthly eZine to new prospects.
By using customized marketing techniques like an eZine eBook, tailored to fit your own products and services, you can reach out and increase your website traffic and sales opportunities.
Internet marketing is all about more ways to grow your business.
To learn more about autoresponders from the leading experts, A Weber, check out their blog articles on the subject.
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